Digital Signage - integration in the food retail segment

We want to share, in a series of articles, with you our experience in integrating Digital Signage (DS) in the food retail segment, how DS can help maximize profits: Along with advertising functions, the interactive content management system provides informing visitors and navigating the facility that allows you to: - Form visitors' routes to the desired points of the store, for example, to the rack of promotional products, to the department with the most marginal goods, focusing customer attention on specific models. More in the following articles.